Telesales - GCSE Business Definition

Telesales is the practice of selling products directly to customers over the telephone. It is a method used by businesses to reach potential and existing customers to generate sales and usually involves a sales representative calling individuals from a provided list. In GCSE Business, understanding telesales is important as it is a common tactic used by businesses to increase their market reach and improve customer relationships. T

Telesales can be inbound, where sales agents handle incoming calls from interested customers, or outbound, where the agents actively call potential customers to pitch products. It often requires excellent communication skills and thorough knowledge of the products to be effective.