Recruitment (Cambridge (CIE) A Level Business): Revision Note

Exam code: 9609

Lisa Eades

Written by: Lisa Eades

Reviewed by: Steve Vorster

Updated on

The recruitment process

  • Recruitment is the process of attracting and identifying potential job candidates who are suitable for a particular role

    • Recruitment activities include job advertising, job fairs, social media outreach, and referrals from current employees

    • The goal of recruitment is to create a pool of qualified candidates who can be considered for the role

  • Selection is the process of choosing the best candidate

    • Selection activities often involve reviewing CVs and conducting interviews or assessment tasks

    • The goal of selection is to hire the most suitable candidate for the job

The recruitment and selection process

Flowchart with hexagonal steps: Define role, Source applicants, Advertise positions, Receive applications, and perform Selection including interviews or tasks.
The recruitment and selection process involves defining, sourcing, advertising roles and selecting a suitable candidate
  1. Define the role

  • Businesses should determine exactly what is required, and part of that is developing a job description and a person/job specification

    • A job specification outlines the qualifications, skills, experience and personal qualities required from a candidate for a specific job, e.g. problem-solving, good communication, able to code in Java

    • A job description outlines the duties, responsibilities and requirements of a particular job

  1. Determine the best source of candidates

  • The business can advertise the role internally, externally or using a combination of both

    • Internal recruitment is the process of hiring employees from within the organisation

      • Internal recruitment can be beneficial as it encourages employee development, builds morale and can save time and money on training

    • External recruitment is the process of hiring employees from outside the organisation

      • External recruitment can bring fresh ideas, experiences and perspectives to the organisation

  • These methods are considered in more detail below

  1. Advertise

  • Businesses with a strong social media presence can use these platforms, e.g. Facebook, LinkedIn or TikTok, to advertise cost-effectively

  • Depending on the nature of the business, there may be specialist recruitment portals through which they can advertise — e.g. the Times Educational Supplement (TES) is one of the main publications used to recruit teachers — but these tend to cost more

  1. Receive applications

  • The application stage involves collecting information from potential candidates

  • These methods are discussed fully below

  • Someone within the business must be nominated to manage the application process

    • This person (possibly together with others) will draw up a shortlist of candidates from the many applications received

    • The shortlist usually includes three to five candidates who are invited to interview

  1. The selection process

  • This process varies significantly between organisations

  • Businesses must decide on the most appropriate method that will help them to identify the best candidate

  • The most commonly used methods are discussed fully below

Internal and external recruitment

  • Internal recruitment is the process of hiring employees from within the organization

    • It can involve the promotion or redeployment of staff to fill a vacant post

    • Vacancies are advertised internally on staff notice boards, in newsletters or via in-house electronic communications

Evaluating internal recruitment

Advantages

Disadvantages

  • Internal candidates are already familiar with business culture and processes

    • Can adapt to the role quickly

    • Little need for induction training

  • Business has a good understanding of the candidate's strengths, weaknesses, skills and aptitudes

  • Opportunities to progress can be motivating for existing employees

  • Cheaper and quicker to promote or redeploy existing staff rather than recruit externally

  • Can lead to conflict or resentment

  • May affect motivation and working relationships between successful and rejected internal candidates

  • further vacancy is created when an employee is promoted/redeployed

  • A limited number of suitable applicants may be available internally

  • Missed opportunity to inject new ideas, experience or skills into the business

  • External recruitment is the process of hiring employees from outside the organisation

    • External recruitment can bring fresh ideas, experiences and perspectives to the organisation

    • However, it is often more expensive than internal recruitment

    • There is also a greater degree of uncertainty as external candidates are unknown to the business

Recruitment methods

  • Recruiting the right employees is crucial for any business aiming to achieve its objectives effectively

  • Recruitment methods include traditional newspaper advertisements to modern online platforms, as well as specialist recruitment agencies

1. Job advertisements

  • Publishing job openings through newspapers, magazines or noticeboards

Advantages

Disadvantages

  • Many potential applicants

  • Can target specific audiences (local, regional, or national)

  • Relatively low cost

  • May attract a high volume of unsuitable applicants

  • Time-consuming to sort through many responses

  • Limited engagement compared to interactive methods

2. Employment agencies

  • External firms specialising in recruiting staff for other businesses

Advantages

Disadvantages

  • Expertise in matching candidates to roles

  • Saves time and resources in the recruitment process

  • Useful for filling specialist or senior positions

  • Can be expensive due to agency fees

  • Limited control over the initial selection process

  • Potential mismatch if the agency lacks understanding of business needs

3. Online recruitment

  • Advertising job openings on the internet via company websites or recruitment platforms

Advantages

Disadvantages

  • Cost-effective and fast distribution

  • Access to a large and diverse applicant pool of applicants

  • Easy to manage applications electronically

  • Risk of receiving large numbers of irrelevant applications

  • Might exclude applicants with limited internet access

  • Potential security and privacy concerns over online data handling

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Lisa Eades

Author: Lisa Eades

Expertise: Business Content Creator

Lisa has taught A Level, GCSE, BTEC and IBDP Business for over 20 years and is a senior Examiner for Edexcel. Lisa has been a successful Head of Department in Kent and has offered private Business tuition to students across the UK. Lisa loves to create imaginative and accessible resources which engage learners and build their passion for the subject.

Steve Vorster

Reviewer: Steve Vorster

Expertise: Economics & Business Subject Lead

Steve has taught A Level, GCSE, IGCSE Business and Economics - as well as IBDP Economics and Business Management. He is an IBDP Examiner and IGCSE textbook author. His students regularly achieve 90-100% in their final exams. Steve has been the Assistant Head of Sixth Form for a school in Devon, and Head of Economics at the world's largest International school in Singapore. He loves to create resources which speed up student learning and are easily accessible by all.

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