Motivation Theories: Taylor, Mayo and Maslow (Cambridge (CIE) A Level Business): Revision Note
Exam code: 9609
Taylor's motivation theory
Taylor's theory focuses on breaking down complex tasks into simpler ones, standardising work processes and providing workers with clear instructions and training to achieve maximum efficiency
Manufacturing businesses most commonly use Taylor's principles to structure staff benefits
Piece rate pay systems link output to financial rewards
Production lines involving human labour are often set up based on these principles
Taylor's theory of motivation

The steps in Taylor's process
1. Study and analyse the work process
Carefully analyse each step of the work process
Break down complex tasks into simpler ones and identify the most efficient way to perform each task
2. Standardise the work process
This involves creating detailed procedures and instructions for each task so that workers can follow these procedures consistently
3. Select and train workers
Workers should be carefully selected based on their skills and abilities
Train workers to perform their tasks efficiently and effectively
This training includes both technical skills and the proper attitudes and behaviours required to be successful (e.g patience in a repetitive task)
4. Provide incentives for performance
Scientific management emphasises the use of incentives to motivate workers
This may include bonuses or piece-rate pay
Evaluating Taylor's theory
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Mayo's motivation theory
Mayo's theory focuses on the importance of social factors in the workplace
These include factors such as communication, motivation, and job satisfaction
Mayo suggests that the key to improving productivity and job satisfaction lies in understanding and improving relationships between workers, supervisors and management
How businesses use Mayo's Human Relations theory
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Maslow's hierarchy of needs
Maslow outlined five tiers of human needs that must be met for individuals to reach their full potential
Once a tier of needs has been met, it is unlikely to continue to motivate
For example, once safety needs are met through satisfactory pay, employees will look for the next set of needs - love and belonging needs – to be met
Maslow's hierarchy of needs

1. Physiological needs
Businesses can provide necessities for their employees, e.g comfortable work environment, access to clean water and food and adequate rest breaks
2. Safety needs
Businesses can provide job security, fair pay, benefits, and safe working conditions for their employees
3. Love and belonging needs
Businesses can encourage teamwork and generate a sense of community and belonging within the workplace
4. Esteem needs
Businesses can provide recognition for employees' accomplishments and provide a positive work culture that values individual contributions
5. Self-actualisation needs
Businesses can help employees achieve this need by offering opportunities for employees to pursue their passions and interests
E.g. Barclays Bank supports elite sportspeople by allowing them time off work to continue their training (the focus is on getting the job done, not having to be present at work at a certain time)
Evaluating Maslow's theory
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