Uses & Limitations of Marginal Costing (Cambridge (CIE) AS Accounting): Revision Note
Exam code: 9706
Uses & limitations of marginal costing
What are the uses of marginal costing?
The contribution can be assessed to see whether it is positive or not to assist:
Make or buy decisions
Whether to accept special one-off orders
Whether to close a department or not
Products can be ranked in order of contribution per limiting factor for:
Strategising production plan when there is a limiting factor
It can be used to analyse if existing customer sales cover fixed costs to assess whether:
Penetration pricing can be implemented when entering a new market
to see if it is financially viable for selling price to be set very low so it only covers variable costs
It can be used to analyse how target profits can be met
The contribution minus the fixed costs gives the profits
What are the limitations of marginal costing?
Inaccuracy in grouping fixed costs and variable costs can lead to incorrect analysis
Fixed costs are excluded from product cost
Not useful for long-term decision-making as this requires full cost information
Cannot be used for inventory valuation because closing inventory is only valued at variable cost only
This is not acceptable under financial accounting standards
Some assumptions are unrealistic, for example:
Selling price per unit is constant
Fixed costs remain unchanged
Variable cost per unit remains constant
What are non-financial factors?
Non-financial factors are qualitative aspects of a business that cannot be measured directly in monetary terms but affect business performance
What is the significance of non-financial factors?
Product quality
Decisions based purely on contribution may reduce product quality to cut variable costs
Poor quality can damage brand image and future sales
Customer satisfaction
Decisions such as discontinuing a product due to unprofitability may be financially better for the business but could lead to loss of loyal customers
Employee morale
Decisions such as wage cuts may improve contribution but lower morale and motivation of workers, leading to decline in efficiency
Marginal costing only focuses on short-term profitability
Management must consider long-term factors such as growth, market leadership and sustainability
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