Can urban & rural living be sustainable? (WJEC Eduqas GCSE Geography B): Revision Note

Exam code: C112

Jacque Cartwright

Written by: Jacque Cartwright

Reviewed by: Bridgette Barrett

Updated on

The notes on this page cover part of 1.2.3 of the WJEC Eduqas B specification

1.2.3 - What factors help drive urban and rural change across the UK?

  • The challenges of creating sustainable living environments in urban and rural locations include the importance of transport systems in creating sustainable communities.

Challenges of sustainable urban communities

  • Urban areas across the UK face huge challenges in becoming more sustainable because they are:

    • Densely populated

    • Energy hungry

    • Constantly expanding

  • Cities need to balance housing needs, transport, waste, and green space while keeping the environment healthy and life affordable for all residents

  • Cities have to find ways to manage growth so that economic success does not come at the expense of people or the planet

  • They must reduce pollution, provide fair housing, and maintain good-quality jobs and public spaces

  • Rising population pressure

    • More people living in cities increases demand for housing, schools, and healthcare, which often leads to overcrowding and higher rents

  • Pollution and congestion

    • Large numbers of vehicles cause noise, air pollution and traffic jams, especially during commuting hours

  • Waste and resource use

    • Cities produce vast amounts of rubbish and consume high levels of energy and water every day

  • Social inequality

    • Big differences remain between wealthy districts and deprived inner-city areas, creating unfair access to services and green space

Housing and energy challenges

  • Most UK cities struggle to provide enough affordable homes and make existing housing energy efficient

  • Old buildings often waste heat and need expensive upgrades to meet modern energy standards

    • Many houses in older districts have poor insulation and outdated heating systems, increasing both costs and carbon emissions

      • London is targeting net-zero emissions by 2030, but faces difficulties because many buildings are old and expensive to retrofit

    • City councils aim to build new energy-efficient homes on brownfield land so that derelict sites are reused rather than building in the countryside

Waste and resource management

  • Urban areas produce millions of tonnes of waste each year, so recycling and reusing materials are vital parts of sustainability

  • City councils are investing in cleaner waste systems and renewable energy sources

    • Bristol and Leeds use energy recovery facilities that turn non-recyclable waste into electricity

    • Local campaigns encourage people to separate food, glass, and plastic to reduce landfill

    • Businesses are being asked to reduce packaging and recycle more materials

Social and economic challenges

  • A sustainable city must be fair and inclusive as well as green

  • Many regeneration schemes create wealth, but can also push out long-term residents through higher rents

    • When old industrial areas are redeveloped, housing prices often rise, and poorer families can no longer afford to stay

    • Job growth in high-tech and finance benefits skilled workers but can leave low-income groups behind

    • City planners are promoting mixed-use developments that include affordable homes, community facilities, and local shops to keep neighbourhoods balanced

Transport and sustainable communities

  • Transport is one of the biggest challenges for creating sustainable cities

  • Moving millions of people each day without damaging the environment requires major investment in public systems

    • Car dependency causes congestion, air pollution and climate emissions, so cities are encouraging greener travel

    • Integrated transport networks link trains, trams, buses, cycling and walking routes so that people can travel easily without needing a car

  • London’s Congestion Charge and Ultra Low Emission Zone (ULEZ) have cut city-centre emissions by around 25%, according to Transport for London (2024)

  • Manchester’s Metrolink tram network connects outer suburbs to the city centre and helps reduce car use

  • Bristol’s MetroBus rapid-transit service links deprived areas to jobs and education, supporting fairness and cutting traffic

  • Evaluation

    • Cleaner air and less congestion make cities healthier and more pleasant

    • New systems are costly and can shift traffic and pollution to surrounding areas

Green spaces and urban design

  • Sustainable cities protect and expand their green areas to improve air quality and well-being

  • Well-designed urban environments encourage walking, cycling, and community interaction

    • Parks, trees, and rooftop gardens help absorb carbon and reduce heat in built-up districts

    • Regeneration projects often include riverside walks, cycle routes and community gardens to bring nature into the city

  • Sheffield’s Grey to Green Project turned old roads into flood-resistant gardens and footpaths, reducing surface water and improving wildlife habitats

Challenges of sustainable rural communities

  • Rural areas face very different sustainability challenges from cities

    • Communities are smaller, more spread out, and often far from main services, so keeping them connected and economically strong is a constant struggle

  • Rural sustainability depends on keeping people, services, and jobs within reach for everyone, not just those who can afford to drive

  • To stay sustainable, rural regions need continued investment and fair access to national infrastructure without damaging their landscapes or traditions

Challenges of rural sustainability

  • Rural communities must find ways to keep people, jobs, and services in the countryside while protecting the environment that makes these places special

    • Small, scattered populations

      • Many rural villages are small and spread over large areas, which makes it expensive to provide regular buses, broadband, and healthcare

    • Loss of local services

      • When populations fall, local shops, post offices, and schools often close because they are no longer profitable

    • Limited access to jobs and transport

      • People may have to travel long distances to reach work or college, which increases costs and carbon emissions

    • Ageing populations

      • Young adults often move to cities for work or study, leaving older residents behind and creating pressure on healthcare and social care

    • Pressure from tourism and second homes

      • In popular areas such as Cornwall or the Lake District, second homes and holiday rentals push up house prices and reduce affordable housing for local families

Economic challenges

  • Keeping rural economies healthy is difficult because traditional industries have declined, and new ones are slow to develop

  • Many rural regions have lost steady jobs in farming, mining, and small-scale manufacturing, which once provided income all year round

  • To replace these industries, communities often depend on tourism, which brings money in summer but leaves fewer opportunities in winter

  • Local businesses struggle to compete with large supermarkets and online retailers, so village shops and markets often close

  • The cost of fuel and transport is high in remote areas, which makes it harder for small firms to stay profitable

  • Attractive landscapes bring visitors, but also attract wealthier buyers who increase house prices, forcing young people out of the housing market

  • Example

    • Cornwall and North Wales have both seen strong growth in tourism but still have some of the lowest average wages in the UK

Environmental challenges

  • Rural areas need to protect their scenery and biodiversity while also providing housing and jobs for local people

  • Heavy car use adds to carbon emissions because public transport is limited

  • Tourism can increase litter, erosion, and traffic in sensitive landscapes like Snowdonia or the Yorkshire Dales

  • Farmers are under pressure to produce food sustainably by reducing chemicals and protecting wildlife habitats

  • Renewable energy schemes such as wind or solar farms can bring income but may cause visual and noise concerns for nearby residents

  • Example

    • Eryri (Snowdonia) National Park welcomes more than four million visitors each year, creating income for locals but also serious congestion and parking problems

The importance of transport in rural sustainability

  • Good transport is essential for rural life because it connects people to jobs, education, and healthcare

  • Without it, residents can become isolated and local economies struggle

  • Many rural bus routes have been reduced or stopped altogether, leaving villages with no regular service

  • Community transport projects, such as Devon’s Ring & Ride, use minibuses and volunteers to help older residents reach shops and appointments

  • Electric vehicle networks supported by local councils make it easier for drivers to switch to cleaner travel

  • In National Parks, park-and-ride and shuttle bus systems reduce congestion and protect the landscape

  • Rural railway lines like the Settle–Carlisle route have been kept open to support tourism and provide vital links between towns

  • Example

    • The Snowdonia Sherpa Bus connects popular walking routes and villages, cutting car numbers in the park and helping visitors travel more sustainably

Rural community initiatives

  • Many rural communities have taken action themselves to keep their villages alive and environmentally responsible

  • Community hubs combine cafés, shops, and post offices under one roof to save money and create social spaces

  • Local renewable energy projects give villages income and reduce their carbon footprint

  • Volunteers and local councils are working together to improve broadband and mobile coverage so that people can work from home or start small digital businesses

  • Farmers are diversifying into new areas such as holiday cottages, farm shops, or renewable energy to create extra income

  • Examples

    • Gigha Island in Scotland uses three community-owned wind turbines to fund local services and housing projects

    • Broadband for the Rural North (B4RN) in Lancashire provides high-speed fibre internet built and maintained by volunteers, allowing residents to run businesses and work remotely

Worked Example

Explain one challenge of creating sustainable communities in rural areas of the UK.

[4 marks]

Answer

One major challenge in rural areas is poor public transport, which makes it difficult for people to reach jobs, schools, and healthcare. [1 mark] This leads to greater car dependency, higher emissions, and isolation for people without vehicles. [1 mark] Community transport schemes such as Devon’s Ring & Ride help reduce these problems by providing local bus links. [1 mark] However, these services often rely on funding and volunteers, making them difficult to sustain long-term. [1 mark]

Marking guidance

The command word 'explain' means 'give reasons and show the consequences of the challenge'.

Mark allocation

  • 1–2 marks - Identifies a challenge with limited explanation or no example. For example, ‘Rural areas have poor transport.’

  • 3–4 marks - Clear explanation of a challenge with cause and effect developed, supported by a named example (e.g. ‘Poor transport in rural Devon isolates residents, leading to community bus projects like Ring & Ride’).

Examiner Tips and Tricks

  • Always use a place-specific example (rural county, city, or scheme).

  • Link challenges to sustainability pillars — environmental, social, and economic.

  • For six-mark questions, evaluate how successful transport or housing schemes have been.

Unlock more, it's free!

Join the 100,000+ Students that ❤️ Save My Exams

the (exam) results speak for themselves:

Jacque Cartwright

Author: Jacque Cartwright

Expertise: Geography Content Creator

Jacque graduated from the Open University with a BSc in Environmental Science and Geography before doing her PGCE with the University of St David’s, Swansea. Teaching is her passion and has taught across a wide range of specifications – GCSE/IGCSE and IB but particularly loves teaching the A-level Geography. For the past 5 years Jacque has been teaching online for international schools, and she knows what is needed to get the top scores on those pesky geography exams.

Bridgette Barrett

Reviewer: Bridgette Barrett

Expertise: Geography, History, Religious Studies & Environmental Studies Subject Lead

After graduating with a degree in Geography, Bridgette completed a PGCE over 30 years ago. She later gained an MA Learning, Technology and Education from the University of Nottingham focussing on online learning. At a time when the study of geography has never been more important, Bridgette is passionate about creating content which supports students in achieving their potential in geography and builds their confidence.