Interrelated Markets (Cambridge (CIE) A Level Economics): Revision Note
Exam code: 9708
Relationships between different markets
Markets do not operate in isolation
Interrelationships can exist between markets in several ways
Market interrelationships
Relationship | Explanation | Example |
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Joint demand |
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Competitive demand |
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Composite demand |
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Derived demand |
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Joint supply |
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1. Illustrating joint demand
Changes to the price of one good shift the entire demand curve of a complementary good
Markets for mobiles and mobile apps

Diagram analysis
Market for mobiles
An increase in price for mobiles from P1→P2 leads to a movement up the demand curve
Due to the increase in price, there is a contraction in QD from Q1→Q2
Market for mobile apps
As a result of price increase for mobile phones, there will be an decrease in demand for mobile apps (the complementary good) as more consumers become buy less
This causes a shift in demand from D1 to D2. The price remains unchanged at P1 but the demand has decreased from Q1→Q2
2. Illustrating joint supply
As the production of beef increases, the supply of leather will increase (as it is a by-product of beef)
Market for beef and leather

Diagram analysis
Market for beef
If the real income of individuals of a country increase, there may be an increase in demand for beef (considered a normal good)
This causes a shift in demand from D1 → D2. The price has increased from P1 → P2 and the quantity has increased from Q1 → Q2
Market for leather
When there is an increase of quantity of beef, there will be an increase in the supply of leather
This is a shift in supply from S1 to S2. The price decreased from P1 → P2, and the supply has increased from Q1 → Q2
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