Barriers To Entry & Exit (Cambridge (CIE) A Level Economics): Revision Note

Exam code: 9708

Charlotte

Written by: Charlotte

Reviewed by: Steve Vorster

Updated on

Types of barriers to entry

  • Barriers to entry are conditions that make it difficult or expensive for a firm to enter a market in order to compete with the existing suppliers

  • Barriers to exit are factors that either prevent a firm from leaving a market, or make it difficult to leave even if they are making a loss

Types of barriers to entry

  • Some industries are protected by law, making it impossible or highly restricted for new firms to enter. For example:

    • In certain countries, postal services or energy distribution may be operated under government licences or state ownership

    • A firm may hold a patent for a unique pharmaceutical formula, preventing others from producing or selling the same drug without permission

  • These legal protections are often justified by the need for public control, safety, or to reward innovation. However, they limit competition and create exclusive access to markets

2. Market-based barriers

  • Established firms often use branding and advertising to build strong consumer loyalty, making it hard for new entrants to gain attention. For instance:

    • A global sportswear brand may flood the market with multiple product lines, giving the illusion of variety while crowding out competitors

    • Collaborative ventures between major firms—such as joint development of new gaming consoles—can raise the resource threshold needed to compete

  • In addition, if the market is experiencing low demand due to economic downturns, existing firms may have excess capacity, discouraging new firms from entering

3. Cost barriers

  • Some industries require substantial investment before production can begin. These high fixed costs act as a deterrent. Examples include:

    • Aircraft manufacturing, where billions may be needed for design, testing, and production

    • Biotech firms, which must invest heavily in research and development before launching a single product

  • Large firms often benefit from economies of scale, allowing them to produce at lower average costs

    • They may use predatory pricing

  • In fast-moving sectors like consumer electronics, established firms may already be developing the next generation of products while launching the current one

  • Without a unique innovation or niche, new entrants struggle to survive

4. Physical barriers

  • Access to essential resources can be restricted. For example:

    • A mining company may control exclusive rights to a rare mineral deposit.

    • A vertically integrated food producer might own farms, processing plants, and retail outlets, making it hard for newcomers to compete without incurring higher costs

  • These physical advantages protect incumbents and raise the entry threshold for others

Barriers to exit

  • Leaving an industry is not always straightforward

  • Firms may face sunk costs, which are expenses that cannot be recovered, such as:

    • Investment in specialised machinery that has no resale value

    • Money spent on product development and marketing that cannot be repurposed

  • These costs discourage entry because the risk of financial loss is high if the venture fails

    • The fear of being unable to exit easily can be just as powerful as the difficulty of entering

Unlock more, it's free!

Join the 100,000+ Students that ❤️ Save My Exams

the (exam) results speak for themselves:

Charlotte

Author: Charlotte

Expertise: Business Content Creator

Charlotte joined Save My Exams in 2024 with over 30 years of teaching experience in Business and Economics. A former Head of Business and Economics, she has inspired thousands of students across diverse settings in Lancashire. Known for her engaging approach, Charlotte also organized educational trips to destinations like New York and Shanghai, expanding students' global perspectives. She is currently an Edexcel A-Level Economics examiner, with over 20 years of experience in exam boards. Charlotte holds a BA (Hons) in Economics and Public Policy from Leeds Metropolitan University and a PGCE from Manchester University. In her spare time, she enjoys walking her Labradors and watching football.

Steve Vorster

Reviewer: Steve Vorster

Expertise: Economics & Business Subject Lead

Steve has taught A Level, GCSE, IGCSE Business and Economics - as well as IBDP Economics and Business Management. He is an IBDP Examiner and IGCSE textbook author. His students regularly achieve 90-100% in their final exams. Steve has been the Assistant Head of Sixth Form for a school in Devon, and Head of Economics at the world's largest International school in Singapore. He loves to create resources which speed up student learning and are easily accessible by all.