Methods & Data in Human Sciences (DP IB Theory of Knowledge): Revision Note

Alistair Marjot

Written by: Alistair Marjot

Reviewed by: Jenny Brown

Updated on

Methods & data in human sciences

  • The Human Sciences use the scientific method to acquire knowledge

  • Knowledge claims in the human sciences depend on:

    • how methods shape what counts as evidence

    • how that evidence is interpreted

  • Disagreement often comes from:

    • different perspectives

    • different questions asked

    • different data selected

    • different interpretations

    • different standards of justification

Observations, surveys and interviews

Observations

  • Observation is somewhat problematic as we observe the outward manifestations of human behaviour, but cannot consistently observe the inner workings

  • During an observation, researchers watch and record people’s behaviour to identify patterns and meanings, without deliberately changing variables as they would in an experiment

  • The act of being observed may affect behaviour and impact the reliability of findings

  • Observations prioritise behaviour in context

  • Barriers to observation include linguistic and cultural differences

  • Participant observation is an important method, especially in anthropology

  • Observational data is likely to produce correlation data rather than data that demonstrates that changing one variable causes a change in another

    • This means justification tends to be probabilistic rather than certain

Surveys

  • During a survey, researchers ask a standard set of questions to many people

  • This allows for the collection of comparable data about attitudes, beliefs or behaviours

  • Survey data can be limited because:

    • people may misunderstand questions, guess or give socially acceptable answers rather than truthful ones

    • surveys can also miss important context because fixed questions simplify complex experiences

      • E.g. a wellbeing scale compresses feelings into numbers; this data may not explain why people answered as they did

    • survey wording frames what counts as an answer, so it can introduce bias,

      • E.g. asking “How harmful is social media?” presupposes harm; this increases negative ratings and strengthens a harm claim without new behaviour evidence

Interviews

  • In an interview, a researcher asks a participant questions in a conversation to gather detailed accounts of experiences, beliefs and reasons behind behaviour

  • Interviews provide evidence about reasons and meanings

    • This supports interpretive knowledge claims

  • However, interview dynamics may shape interviewee responses

    • Power relations and trust affect what is disclosed

    • Missing or filtered testimony limits what can be justified

      • E.g. a student interviewed by a teacher withholds criticism, so the evidence supports “high satisfaction” more than it should

Quantitative vs qualitative methods

Quantitative methods

  • Quantitative methods support pattern claims

    • Aggregation (combining many individual data points into a summary measure (e.g. totals, averages, percentages) can justify general claims about trends and relationships

    • This does not automatically justify claims about individuals, e.g.:

      • A large dataset links study time and grades

      • This supports a correlation claim but not a single-cause claim for any one student

  • Quantitative results can seem more authoritative than they are

    • Precision in numbers can be mistaken for certainty in interpretation

    • This can inflate the strength of the knowledge claim beyond the evidence

Qualitative methods

  • Qualitative methods support context-sensitive meaning claims

    • Rich detail can justify claims about how people understand experiences in a setting

  • Qualitative evidence increases interpretive flexibility

    • This means that multiple plausible interpretations can fit the same data

    • Disagreement can be about standards of justification, not just the data itself

Method choice

  • Method choice reflects the knowledge aim

    • Prediction and comparison often prioritise quantitative evidence

    • Understanding meanings often prioritises qualitative evidence

    • Each uses different criteria for what counts as good justification

  • Mixed methods can strengthen justification

    • Quantitative patterns can be paired with qualitative explanations

    • This can reduce uncertainty about what the pattern means, e.g.:

      • Survey trends suggest rising anxiety

      • Interviews clarify plausible sources, strengthening interpretation

Modelling and prediction

  • A model is a simplified representation linking variables to outcomes

    • Simplification can increase predictive usefulness

    • However, simplification can also reduce explanatory completeness, e.g.:

      • A model predicts absenteeism from commute time and grades

      • This supports prediction claims but not a full explanation of why absence occurs

  • Predictions depend on the stability of the context

    • Changing norms or incentives can weaken future reliability

    • Past fit does not guarantee future justification

  • Predictions in the human sciences are often probabilistic

    • Even a strong model supports likelihood claims rather than certainty

Data reliability and interpretation

  • Reliability problems can weaken justification

    • If measurements are inconsistent, the evidence base is unstable

    • Conclusions become fragile under remeasurement, e.g.:

      • Different observers code the same behaviour differently

      • A claimed pattern disappears across repeats

  • Reliability is not the same as validity

    • Data can be consistent while measuring the wrong construct

    • This supports confident claims that are not well-grounded, e.g.:

      • A test score is measured consistently and treated as “intelligence”

      • The claim exceeds what the data justifies

  • Correlation is vulnerable to overinterpretation

    • Patterns can be mistaken for causal claims

    • Causal language needs extra justification beyond association

  • Data cleaning decisions shape conclusions

    • Handling outliers and missing data can change patterns

    • Changed patterns change what interpretations are justified, e.g.:

      • Removing “extreme” responses raises average satisfaction

      • The more positive claim comes from method choices, not necessarily a changed reality

Examiner Tips and Tricks

When evaluating a human-science claim, separate “What does the data show?” from “What interpretation is being added?” Then judge whether the interpretation has enough justification for the strength of the claim.

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Alistair Marjot

Author: Alistair Marjot

Expertise: Environmental Systems and Societies & Biology Content Creator

Alistair graduated from Oxford University with a degree in Biological Sciences. He has taught GCSE/IGCSE Biology, as well as Biology and Environmental Systems & Societies for the International Baccalaureate Diploma Programme. While teaching in Oxford, Alistair completed his MA Education as Head of Department for Environmental Systems & Societies. Alistair has continued to pursue his interests in ecology and environmental science, recently gaining an MSc in Wildlife Biology & Conservation with Edinburgh Napier University.

Jenny Brown

Reviewer: Jenny Brown

Expertise: Content Writer

Dr. Jenny [Surname] is an expert English and ToK educator with a PhD from Trinity College Dublin and a Master’s in Education. With 20 years of experience—including 15 years in international secondary schools—she has served as an IB Examiner for both English A and ToK. A published author and professional editor, Jenny specializes in academic writing and curriculum design. She currently creates and reviews expert resources for Save My Exams, leveraging her expertise to help students worldwide master the IBDP curriculum.