Pressure Groups (Cambridge (CIE) IGCSE Business): Exam Questions

WWN is a multinational company that produces electronic devices. Recently, the environmental pressure group 'Clean Future' has launched a campaign against WWN, criticising the company's use of non-recyclable materials in its products. The campaign has gained significant media attention and has started to affect WWN's reputation. Clean Future has organised protests outside WWN's main factories and has encouraged consumers to boycott the company's products. A spokesperson for WWN said: 'We are aware of the concerns raised and are considering our response options. We understand that pressure groups play an important role in holding businesses accountable.'