Exam code: 4EC1
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Define demand.
Demand is the amount of a good or service a consumer is willing and able to buy at a given price in a given time period.

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Define demand.
Demand is the amount of a good or service a consumer is willing and able to buy at a given price in a given time period.
Define effective demand.
Effective demand is demand for a good that is backed by the consumer's ability to pay.
Define the law of demand.
The law of demand states there is an inverse relationship between price and quantity demanded, ceteris paribus.
According to the law of demand, what happens to quantity demanded when price falls?
When price falls, quantity demanded rises (ceteris paribus).
What causes a movement along the demand curve?
A movement along the demand curve is caused by a change in the good's own price, ceteris paribus.
Define a contraction in demand.
A contraction is a movement up the demand curve, where a rise in price causes quantity demanded to fall.
Define an extension in demand.
An extension is a movement down the demand curve, where a fall in price causes quantity demanded to rise.
True or False?
A rise in the price of a good causes an extension in demand.
False.
A rise in price causes a contraction (a movement up the curve); a fall in price causes an extension.
Why is the demand curve downward-sloping?
The demand curve is downward-sloping because of the law of demand — the inverse relationship between price and quantity demanded.
Economists draw the demand curve as a straight to make analysis easier.
Economists draw the demand curve as a straight line to make analysis easier.
True or False?
If a consumer is willing to buy a good but cannot afford it, this still counts as effective demand.
False.
It is not effective demand unless the consumer is both willing and able to pay.
Define non-price determinants of demand.
The non-price determinants of demand are the factors that change the demand for a good or service irrespective of its price.
Define shift in demand.
A shift in demand is a movement of the entire demand curve left or right caused by a change in a non-price determinant of demand.
How does an increase in a country's population size affect demand?
An increase in population size raises demand, shifting the demand curve right, as there is a direct relationship between population and demand.
How does increased advertising affect demand?
Increased advertising raises demand as more consumers become aware of the product, shifting the demand curve right.
What effect does a rise in real income have on demand for a normal good?
A rise in real income increases demand for a normal good, shifting the demand curve right.
How does a rise in the price of a substitute good affect demand for the other good?
A rise in the price of a substitute good increases demand for the other good, shifting its demand curve right.
How does a rise in the price of a complementary good affect demand for its partner good?
A rise in the price of a complementary good decreases demand for its partner good, shifting its demand curve left.
True or False?
A shift in demand can change the quantity demanded even when the good's price is unchanged.
True.
A change in a non-price determinant raises demand at every price, so quantity demanded rises even though price is unchanged.
True or False?
There is an inverse relationship between the price of a complementary good and demand for its partner good.
True.
When the price of one complement rises, demand for its partner good falls, so the relationship is inverse.
True or False?
An ageing population increases demand for goods such as hearing aids.
True.
A change in the age distribution shifts demand, as different age groups demand different goods and services.
When a good becomes more fashionable, there is a relationship between taste and demand, so the demand curve shifts right.
When a good becomes more fashionable, there is a direct relationship between taste and demand, so the demand curve shifts right.
When price changes with all else equal, there is a the demand curve, resulting in a change to quantity demanded.
When price changes with all else equal, there is a movement along the demand curve, resulting in a change to quantity demanded.
Define supply.
Supply is the amount of a good or service that a producer is willing and able to supply at a given price in a given time period.
Define the law of supply.
The law of supply states that there is a positive relationship between quantity supplied and price, ceteris paribus.
Define supply curve.
A supply curve is a graphical representation of the price and quantity supplied by producers.
Why do profit-maximising producers supply more as prices rise?
Profit-maximising producers supply more as prices rise in order to maximise their profits.
What causes a movement along the supply curve?
A movement along the supply curve is caused by a change in the good's own price, with all else held constant.
What is the movement called when quantity supplied rises after a price increase?
A rise in quantity supplied after a price increase is called an extension in quantity supplied.
What is the movement called when quantity supplied falls after a price decrease?
A fall in quantity supplied after a price decrease is called a contraction in quantity supplied.
True or False?
A movement along the supply curve changes the quantity supplied, not supply itself.
True.
A change in the good's own price changes the quantity supplied (a movement along the curve), not supply.
True or False?
When the price of a good falls, the quantity supplied rises.
False.
When price falls, quantity supplied falls, because there is a positive relationship between price and quantity supplied.
Although the data would form a curve, economists draw the supply curve as a straight to make analysis easier.
Although the data would form a curve, economists draw the supply curve as a straight line to make analysis easier.
Define non-price determinants of supply.
The non-price determinants of supply are the factors that change the supply of a good or service irrespective of its price.
Define shift in supply.
A shift in supply is a movement of the entire supply curve left or right caused by a change in a non-price determinant of supply.
Define supply shock.
A supply shock is a sudden change in supply caused by a natural factor, such as a drought or flooding in agricultural markets.
How does a rise in the costs of production affect supply?
A rise in the costs of production decreases supply, shifting the supply curve left.
How does new technology affect supply?
New technology raises productivity and lowers production costs, so supply increases and the curve shifts right.
How does an increase in an indirect tax affect supply?
An increase in an indirect tax raises the cost of production, so supply decreases and the curve shifts left.
How does an increase in a producer subsidy affect supply?
An increase in a producer subsidy lowers the cost of production, so supply increases and the curve shifts right.
How does the entry of new firms into a market affect supply?
The entry of new firms into a market increases supply, shifting the supply curve right.
True or False?
A change in the good's own price shifts the entire supply curve.
False.
A change in the good's own price causes a movement along the supply curve, not a shift of the whole curve.
True or False?
A drought will cause the supply of agricultural goods to decrease.
True.
A drought is a natural factor that causes a supply shock, shifting the supply curve left.
A decrease in the costs of production causes supply to increase, shifting the supply curve to the .
A decrease in the costs of production causes supply to increase, shifting the supply curve to the right.
Changes to producer directly impact the cost of production for the firm.
Changes to producer subsidies directly impact the cost of production for the firm.
Define market equilibrium.
Market equilibrium occurs when demand equals supply; the price at this point is called the market clearing price.
Define a market.
A market is any place that brings buyers and sellers together to trade at an agreed price, and can be physical or virtual.
How do buyers exercise consumer sovereignty in a market?
Buyers exercise consumer sovereignty by choosing whether or not to purchase a good at the offered price.
Define disequilibrium.
Disequilibrium occurs whenever there is excess demand or excess supply in a market — at any price above or below equilibrium.
Define excess demand.
Excess demand occurs when demand is greater than supply, creating a shortage.
Define excess supply.
Excess supply occurs when supply is greater than demand, creating a surplus.
True or False?
Excess demand arises when the price is above the equilibrium price.
False.
Excess demand arises when price is below equilibrium; excess supply arises when price is above equilibrium.
How does a market with excess demand return to equilibrium?
Sellers raise prices, causing a contraction in quantity demanded and an extension in quantity supplied until demand equals supply.
How does a market with excess supply return to equilibrium?
Sellers lower prices, causing an extension in quantity demanded and a contraction in quantity supplied until demand equals supply.
A demand and supply schedule shows the quantity demanded and quantity supplied at different levels.
A demand and supply schedule shows the quantity demanded and quantity supplied at different price levels.
In the trainers schedule, the market clears at $500 where quantity demanded equals quantity supplied. What is that quantity?
The market is in equilibrium at 800 units, where quantity demanded equals quantity supplied.
Over 2022–2024, motorcycle demand totalled 4,000 and supply 1,500. What is the excess demand?
The excess demand is 2,500 motorcycles (4,000 − 1,500).
True or False?
All markets take the same amount of time to return to equilibrium.
False.
Different markets clear at different speeds — retail clothing may take a few days, while the housing market can take months or years.
Define dynamic market.
A dynamic market is a real-world market that is constantly changing, so its equilibrium can shift over minutes, weeks or months.
Define excess demand.
Excess demand is a shortage that exists when, at the current price, demand is greater than supply.
Define excess supply.
Excess supply is a surplus that exists when, at the current price, supply is greater than demand.
During Covid lockdowns, what happened to the equilibrium price and quantity of desks?
The increase in demand for desks raised both the equilibrium price and quantity to higher levels.
How did the market clear the excess demand for desks after demand rose?
Suppliers raised prices, causing a contraction of demand and an extension of supply until a new equilibrium was reached.
How did Hurricane Fiona affect the equilibrium price and quantity of plantains?
The decrease in supply raised the equilibrium price and lowered the equilibrium quantity of plantains.
Why did demand for lobsters in Maine fall, lowering their price?
Rising inflation reduced consumers' real income, so fewer luxuries such as lobsters were demanded.
What happened to the equilibrium price and quantity of lobsters after demand fell?
The fall in demand lowered both the equilibrium price and quantity of lobsters.
How did the EU subsidy affect the equilibrium price and quantity of solar panels?
The subsidy increased supply, which lowered the equilibrium price and raised the equilibrium quantity of solar panels.
True or False?
A decrease in supply creates excess demand at the original market price.
True.
When supply falls, demand exceeds supply at the original price, creating excess demand that pushes the price up.
True or False?
An increase in supply from a subsidy raises the equilibrium price.
False.
An increase in supply creates excess supply, so sellers lower prices and the equilibrium price falls.
When demand for lobsters fell, excess supply existed, so suppliers gradually prices to clear it.
When demand for lobsters fell, excess supply existed, so suppliers gradually reduced prices to clear it.
Hurricane Fiona destroyed Puerto Rico's plantain crop, an example of a shock.
Hurricane Fiona destroyed Puerto Rico's plantain crop, an example of a supply shock.
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