Cambridge (CIE) AS Business Exam Questions By Topic

The Nature of Business Activity, The Dynamic Business Environment, Local, National, International Businesses and MNCs, Entrepreneurship and Intrapreneurship, Risk, Uncertainty and Business Enterprise, Business Plans

Economic Sectors, Business Ownership: Sole Traders and Partnerships, Business Ownership: Companies, Business Ownership: Co-ops and Social Enterprises, Business Ownership: Franchises and Joint Ventures, Choosing the Right Business Ownership

Measurements of Business Size, Business Growth, Evaluating External Business Growth

Objectives and Business Decisions, Business Objectives in the Private and Public Sector, Corporate Social Responsibility and Elkington's Triple Bottom Line

Internal and External Stakeholders, The Influence of Stakeholders

The Role of Human Resource Management, Workforce Planning, Recruitment, Selection and Employment Contracts, Redundancy and Dismissal, Employee Morale and Welfare, Training and Development, Management and Workforce Relations

Motivation as a Tool of Management and Leadership, Motivation Theories: Taylor, Mayo and Maslow, Motivation Theories: Herzberg, McClelland and Vroom, Motivation Methods in Practice

Management Functions, Management Styles

The Role of Marketing, Demand and Supply, Markets, Consumer & Industrial Marketing, Mass Marketing and Niche Marketing, Market Segmentation, Customer Relationship Marketing

The Purposes of Market Research, Primary Research and Secondary Research, Market Research Data

The Elements of the Marketing Mix, Marketing Mix: Product, Marketing Mix: Product Portfolio Analysis, Marketing Mix: Price, Marketing Mix: Promotion, Marketing Mix: Place

The Transformational Process, Efficiency, Productivity & Sustainability, Methods of Operation (Production)

Methods of Inventory Management, Just in Time

Capacity Utilisation & Outsourcing

The Need for Business Finance, Working Capital

Internal Sources of Finance, External Sources of Finance, Selecting Sources of Finance

Cash Flow Forecasts

Cost Information, Approaches to Costing, Break-Even Analysis, Using Break-Even Charts

Using Budgets Effectively