Exam code: 4IT1
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Name five lifestyle areas positively affected by online goods and services.
Grocery shopping, travel booking, banking, learning and information providers.

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Name five lifestyle areas positively affected by online goods and services.
Grocery shopping, travel booking, banking, learning and information providers.
The availability of online goods and services above all people time.
The availability of online goods and services above all saves people time.
Give three convenience benefits of online grocery shopping.
Orders can be placed at any time from anywhere, the customer can choose delivery slots or click and collect, and there are no crowds.
Besides convenience, give two benefits of online grocery shopping.
Comparison, since prices and deals can be compared across different stores in a few clicks, and variety, since items are available that local stores may not stock.
Give three benefits of booking travel online.
It is time-saving, since you can find, compare and book all in one place; flexible, since bookings are easy to change and last minute deals are available; and gives choice, with access to a much bigger variety of options.
What does online banking give a user control over?
It lets them track spending and pay bills, all in real time.
Why is online learning described as personalised?
All learning styles are catered for, and adaptive platforms adjust to your pace.
Give two other benefits of online learning besides personalisation.
It is accessible, so you can study anytime, anywhere, and gives choice, with access to more subjects and topics than can be found in a traditional classroom.
Give two benefits of online information providers.
Speed, since there is instant access with no waiting, and variety, with access to a wide range of information from different viewpoints and perspectives.
Name four drawbacks of the availability of online goods and services.
Users become less patient and more demanding, more isolated, more concerned with checking online communication at the cost of face-to-face communication skills, and prone to skim reading rather than paying attention to detail.
How does constant online communication affect a person's social skills?
It makes them more concerned with checking online communication and reduces their face-to-face communication skills.
Why does streaming let a user get the latest news?
Because a live recording can be broadcast as it happens.
True or False?
The availability of online goods and services has only positive impacts on lifestyle.
False.
It also makes users less patient and more demanding, more isolated, and more prone to skim reading without paying attention to detail.
Define transactional data.
Transactional data is data that is sent between two connected digital devices on the internet, and it is stored in cookies.
Define cookie.
A cookie is information left on a user's device so that a website can recognise the user when they visit again.
is used when transmitting cookies.
Encryption is used when transmitting cookies.
Name four kinds of data stored in a cookie.
The time and date of the transaction, the IP address, data on products or services previously viewed or purchased, items added to a shopping cart, buttons pressed, and data entered into web forms.
Name the three types of cookie.
Session cookies, persistent cookies and third-party cookies.
What makes a session cookie temporary?
It is lost when you close the browser, which is why it is considered less of a privacy concern.
Name three things session cookies are used for.
Keeping track of shopping carts, remembering login status and form inputs.
How is a persistent cookie different from a session cookie?
A persistent cookie is stored on a local storage device and has an expiration date set by the website, ranging from days to years.
Name three things persistent cookies are used for.
Remembering login details for future visits, tracking browsing history, and the delivery of targeted advertising.
Who owns a third-party cookie?
It does not belong to the website visited — it is owned by third parties that provide services to the website, such as social networking sites and advertising networks.
True or False?
Session cookies are a bigger privacy concern than third-party cookies.
False.
Third-party cookies are the bigger privacy concern because they create a much larger profile of a user; session cookies are considered less of a concern because they are lost when the browser closes.
Define targeted marketing.
Targeted marketing is when third-party cookie data is used to match people based on their browsing history or personal attributes.
What determines which adverts a user sees on a site that uses an ad server?
The adverts will be specific to the user's third-party cookie data.
Give two ways transactional data could be used during an online purchase.
Products selected, purchase history or sites visited could be used to suggest related products; location data could be used to set costs; and previous preferences or payment details could speed up checkout.
What determines whether an online or a local service is better for a user?
It depends on the user's needs and preferences, weighed across urgency, price, choice and the online experience.
Give four advantages of online services.
Convenience, with no travelling and use anytime, anywhere; selection, with a wider variety of local, national and international options; competitive prices, since online stores have lower costs; and reviews and ratings to read before purchasing.
Give four disadvantages of online services.
Security risks from online scams, fraud and data breaches; returns and exchanges are inconvenient, especially for bigger items; delayed gratification while waiting for items; and limited customer service that is impersonal or hard to reach.
Why can online stores offer more competitive prices?
Online stores typically have lesser costs, so they can be very competitive with prices.
Give four advantages of local services.
Immediate gratification with no waiting for deliveries, the ability to inspect products before purchasing, easier returns and exchanges in person, and supporting the local economy.
Give four disadvantages of local services.
Limited selection compared with online, higher prices caused by higher overheads, travel and time costs, and limited opening hours.
Local shops charge higher prices because they have higher .
Local shops charge higher prices because they have higher overheads.
Which type of service suits a customer who needs an item urgently, and why?
A local service, because it offers immediate gratification with no waiting for deliveries.
Which type of service suits a customer who wants the widest choice, and why?
An online service, because it gives access to a wider variety of options at local, national and international level.
Why are returns easier with a local service?
Returns and exchanges are easier in person, whereas online returns are inconvenient, especially for bigger items.
What can a customer do in a local shop that they cannot do online?
Inspect products and check them before purchasing.
True or False?
Online services are always the better choice for a customer.
False.
It depends on the user's needs and preferences — local services win on urgency, inspecting products, returns and supporting the local economy.
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