Developing People (AQA A Level Business): Exam Questions

Exam code: 7132

Syllabus Edition

First teaching 2026

First exams 2028

2 hours15 questions
1
6 marks

Source A: SHEIN

SHEIN is an online fashion retailer. It has nearly 10 000 employees, sells in over 150 countries and operates in over 20 languages.

SHEIN's annual revenue target for 2025 is $58.5 billion, up from $22.7 billion in 2022. That would exceed the existing combined sales of its main competitors, H&M and Zara.

The average price of an item sold by SHEIN is just £7.90. The company's website has over 600 000 items on sale. It adds 6 000 new items each day.

SHEIN has a lean production model. It only produces 100 to 200 pieces of any item when launched and responds with increased production only if demand justifies it. The company uses computer models to try and estimate future sales accurately and match production to demand more closely than its competitors. Through its on-demand production, SHEIN is able to consistently limit the amount of excess inventory to a level that is much lower than traditional retailers.

The company supports its suppliers with training and investment in advanced technology. SHEIN ships orders to its customers directly, mostly from one huge warehouse near Guangzhou in China. This means that deliveries to customers around the world are slower than those of some competitors who have warehouses in different countries.

The fast fashion business model that SHEIN adopts has been widely criticised. It has been suggested that 8% of global carbon emissions are produced by the fashion industry. Fast fashion businesses are also criticised for encouraging consumers to replace, rather than repair or reuse clothing. Fast fashion allows customers to buy cheap products which they then discard, before quickly buying something new. There have also been criticisms of conditions in some of SHEIN's suppliers' factories in China.

SHEIN has now decided to focus more on environmental sustainability. It states, "Our operations are guided by a sustainability mindset tackling waste and circularity at every stage". The company aims to optimise the efficiency of its processes to conserve water, energy and raw materials while minimising waste. In September 2022, as part of its sustainability approach, SHEIN committed to reducing absolute (total) greenhouse gas emissions by 25% by 2030, when those of the industry are predicted to rise by 45% by 2030.

SHEIN has strict quality standards. Its approach includes a quality-check process where products are examined when they arrive at the warehouse. Factors tested include tear-strength and whether the colour of an item will fade when washed. Departments within the business are treated as if they are customers as part of its quality assurance approach.

SHEIN's values for employees include being good team-players who work well in a collaborative environment.

If SHEIN was seeking to launch a new range of clothing in 2026, it might consider two new suppliers: Xpress and Reliont. Appendix A shows information on these suppliers. The expected orders for the product in the first year would total 2.4 million units.

Source: Shein, 2024

Analyse one way in which teamwork might improve SHEIN's financial performance.

2
6 marks

Source A: Linneth Hotels Ltd

Linneth Hotels Ltd owns four hotels on the Northumberland coast. Between them they have 268 rooms and 160 employees, and in the year to October 2025 the company had revenue of £8.9 million and an operating profit of £0.62 million.

The business lives and dies by the seasons. In July and August the hotels are almost full. In January and February they are more than half empty, and the company cuts shifts to match. Most of its people are therefore taken on for the season rather than the year, and many of them do not come back.

Until last year the hotels were run by Gerald Linneth, who founded the company in 1998. His way of managing was simple: he made the decisions, he told people what to do, and he checked that it had been done. Rotas were posted on a Friday for the following week and arguing with them was not encouraged. He believed hospitality was too fast-moving for discussion.

In November 2025 he handed the running of the hotels to a new general manager, Priya Raman, who had previously managed a single large hotel in Edinburgh. She has started doing things differently. Housekeeping and kitchen teams now set their own rotas within rules the company agrees. Every hotel holds a short meeting at the start of each shift where any member of staff can raise a problem. She has promised that anyone who stays a full season will be offered training towards a recognised hospitality qualification.

Not everyone is convinced. Two of the four hotel managers have worked for Gerald Linneth for over twenty years and think the new approach is slow and soft. Gerald Linneth still owns the company and still visits every week.

Source: Linneth Hotels Ltd

Appendix A: Linneth Hotels Ltd selected data, year to October 2025

Table of selected 2025 data: 4 hotels, 268 rooms; occupancy 94% in July and August and 43% in January and February; 160 employees, 120 leavers and 75% turnover; replacement cost £1 850; revenue £8.9m; operating profit £0.62m.

Source: Linneth Hotels Ltd

Linneth Hotels Ltd now offers seasonal staff training towards a recognised hospitality qualification.

Analyse one way in which this might affect the company's ability to fill its rooms in the summer.

3
6 marks

Source A: John Lewis Partnership

The John Lewis Partnership owns the John Lewis department stores and the Waitrose supermarkets. It is not owned by shareholders. It is owned by the people who work in it, who are called Partners rather than employees, and who share in the profits through an annual Partnership Bonus paid as a percentage of pay.

For most of its history that bonus was the thing everybody knew about the business. It was announced each March, it was the same percentage for the chief executive as for a shelf stacker, and it was how the Partnership said what it believed: that the people who do the work should own the business and share what it earns.

Then it stopped. The Partnership paid no bonus for three years. In March 2025 it reported that profits had tripled and still did not pay one, because the money was needed to invest in the business. For the year to January 2026 the bonus came back at 2%, worth about one week's pay, the first since 2022.

The underlying business improved. Partnership sales rose 5% to £13.4 billion and profit before tax, bonus and exceptional items rose 6% to £134 million. Cash generated from operations reached £595 million, up £63 million. The Partnership is investing £108 million in base pay in 2026.

The two halves of the Partnership are very different. Waitrose grew sales 7% to £8.5 billion with an adjusted operating profit of £256 million. John Lewis grew sales 3% to £4.9 billion with an adjusted operating profit of £58 million.

The Partnership is also run differently. It has a written constitution, Partners elect representatives who can question the chief executive, and a Partner can raise a concern through an elected body rather than through their line manager.

Source: John Lewis Partnership full year results, 2025 and 2026

Appendix C: The Partnership compared with a conventional retailer

Comparison table: the Partnership versus a conventional listed retailer. It shows 71% versus 38% of managers promoted from within, and 5.4 versus 2.1 training days per frontline worker yearly.

Source: Analyst

Analyse one way in which promoting 71% of its managers from within might affect the John Lewis Partnership's costs.

4
6 marks

Source A: Saltmarsh Soft Drinks Ltd

Saltmarsh Soft Drinks Ltd makes pressed apple juice, elderflower cordial and ginger beer at a small plant in Somerset. It employs 55 people, had revenue of £6.8 million in the year to March 2025 and an operating profit of £412 500.

Pauline Saltmarsh started the company in 1996 with one press and a van. She still knows every employee's name, still tastes every batch, and until this year she signed off every decision that cost more than £500. The workforce is young: the average age is 26, and most of the production team are in their first or second job.

In January she told the board she is reducing to two days a week, and that the business needs to be able to run without her. She has promoted two people from the production floor, Ciara Nolan and Dan Beckworth, to lead production and sales, and has told them she will not overrule them in front of their teams.

It has not been straightforward. Both new leaders have spent their whole working lives being told what to do by Pauline, and both have said they find it difficult to know how much they are allowed to decide. Several of the younger staff have asked who they should now go to, and two have said the company feels less personal than it did.

The board has asked for proposals on keeping people motivated as the founder steps back. Pay at Saltmarsh is already above the local average for food production, so raising it further is not obviously the answer.

Source: Saltmarsh Soft Drinks Ltd

Appendix C: How Saltmarsh is run, before and now

Table comparing how Saltmarsh was run before with how it is run now: days a week the founder is in the business 5 and 2; spending each manager may approve alone £0 and £4 000; who signs off on a new recipe, the founder both before and now; who sets the production plan, the founder before and the production lead now; who handles a customer complaint, the founder before and the sales lead now; managers promoted from the production floor 0 and 2; training given to those managers before promotion, none before and two days now; written description of what each manager may decide, no both before and now.

Source: Saltmarsh Soft Drinks Ltd

Analyse one way in which giving the two new managers only two days of training before promoting them might affect Saltmarsh Soft Drinks Ltd.

5
6 marks

Source A: Richer Sounds

Richer Sounds sells hi-fi, televisions and home cinema equipment from 51 stores and a website. It has always been unusual in how it treats the people who work in it, and in 2019 it did something almost no company of its size has done.

On 10 May 2019 the founder, Julian Richer, transferred 60% of his shares, worth £9.2 million, into an Employee Ownership Trust. The colleagues now own the majority of the business they work in. He also paid every colleague other than the directors a thank-you bonus of £1 000 for every year they had worked there. The average length of service was eight years, and the bill came to about £4 million.

He stepped back from running it. The day-to-day business was left with the existing management board, and a colleagues' advisory council was set up, chaired by a trustee, to put colleagues' views in front of the people making decisions.

The rest of the Richer approach has been in place for far longer. Colleagues get a share of the profit, free use of the company's holiday homes, interest-free loans and a hardship fund they can apply to. Almost nobody leaves. Most vacancies are filled from inside the business, and the shortest time any member of the management board has served is twenty-five years.

That last figure is the one the company is now asked about. A business where everybody stays and everybody is promoted from within has deep knowledge of how it does things, and very little experience of how anybody else does them.

Source: Richer Sounds and Co-operative News

Appendix C: How Richer Sounds grows its own people

Table comparing Richer Sounds staffing measures: 86% of vacancies filled internally, eight years’ average service, 9% leaving versus 31% in specialist retail, four weeks’ training, £640 annual spend, and no external board recruits or recognised qualification.

Source: Analyst

Analyse one way in which filling 86% of vacancies from within might affect Richer Sounds' ability to get the skills it needs.

6
6 marks

Source A: Ellerby & Sons Plumbing Ltd

Ellerby & Sons Plumbing Ltd installs and repairs boilers and bathrooms around Doncaster. Mick Ellerby started it twenty-two years ago and still goes out on jobs himself. There are seven people in all: Mick and four other qualified engineers, one apprentice and one administrator who answers the phone and books the work. Revenue in the year to March 2025 was £685 000 and operating profit was £78 000.

Between them the engineers complete about 140 jobs a week, and almost three quarters of the work comes from customers who have used the firm before. They are paid an hourly rate, which is unusual locally: most of the firms Ellerby competes with pay by the job.

That difference shows up in two places. An engineer at one of those firms typically earns £48 300 a year against £41 600 at Ellerby, and completes more jobs a week. It also shows up in the work: at Ellerby about 4% of jobs need a return visit, and at the firms paying by the job it is nearer 11%.

Two engineers have left in the past two years and both went to firms paying by the job. Mick has no training budget, has never written an appraisal, and teaches the apprentice himself in the van between calls. Of the eight hours in an engineer's day, about six and a half are charged to a customer; the rest goes on travelling, stocking the van and paperwork.

Mick is sixty-one and wants the firm to work without him in it every day.

Source: Ellerby & Sons Plumbing Ltd

Appendix C: Where an engineer's week goes, and how Ellerby trains people

Table of work and training figures: 40 hours worked weekly, 32 customer-charged and 8 on travel, van stocking and paperwork; customer-charged share “?”. No appraisals or training budget; owner trains apprentice in van, with 0 formal-training days; qualification due in 2 years.

Source: Analyst

Analyse one way in which having no training budget might affect Ellerby & Sons Plumbing Ltd's ability to keep its engineers.

7
6 marks

Source A: Monzo

Monzo is a digital bank with no branches. In the year to 31 March 2025 revenue passed £1 billion for the first time, rising 48% to £1.2 billion, and adjusted profit before tax went from £13.9 million to £113.9 million. It now has more than 12 million customers, including about 625 000 business customers. Of the 2.4 million customers who joined during the year, more than two thirds came by word of mouth.

It grew up on an unusually open way of working. Most internal channels could be read by anybody in the company, decisions were argued out where everyone could see them, and employees were expected to say when they thought something was wrong. That was straightforward when there were a few hundred people.

There are now 5 275, a rise of 34% in a year, and more than half of them have been there under two years. The culture survey has moved with the size. The share who say they can see the decisions that affect them being made has fallen from 84% to 46%, and the share who say they can raise a concern and be heard from 88% to 63%.

Two other things have changed. Monzo is a regulated bank, so anything affecting customers' money now has to follow a formal process rather than a conversation in a channel, and some information cannot be visible to 5 275 people at all. And 61% of employees work mainly from home, across three offices, with 72% on London contracts.

The board is preparing to launch in two more countries and wants to know what it is prepared to change.

Source: Monzo Bank Limited Annual Report for the year ended 31 March 2025

Appendix C: How Monzo is organised and where its people work

Table of organisational measures: four levels between chief executive and new engineer; about 180 squads of eight; about 2 600 customer-operations staff; desk costs £9 400 in London and £5 100 elsewhere; four training days; 58% of managers recruited internally.

Source: Analyst

Analyse one way in which filling 58% of manager roles from inside the company might affect Monzo's ability to manage 5 275 people.

1
9 marks

Source A: John Lewis Partnership

The John Lewis Partnership owns the John Lewis department stores and the Waitrose supermarkets. It is not owned by shareholders. It is owned by the people who work in it, who are called Partners rather than employees, and who share in the profits through an annual Partnership Bonus paid as a percentage of pay.

For most of its history that bonus was the thing everybody knew about the business. It was announced each March, it was the same percentage for the chief executive as for a shelf stacker, and it was how the Partnership said what it believed: that the people who do the work should own the business and share what it earns.

Then it stopped. The Partnership paid no bonus for three years. In March 2025 it reported that profits had tripled and still did not pay one, because the money was needed to invest in the business. For the year to January 2026 the bonus came back at 2%, worth about one week's pay, the first since 2022.

The underlying business improved. Partnership sales rose 5% to £13.4 billion and profit before tax, bonus and exceptional items rose 6% to £134 million. Cash generated from operations reached £595 million, up £63 million. The Partnership is investing £108 million in base pay in 2026.

The two halves of the Partnership are very different. Waitrose grew sales 7% to £8.5 billion with an adjusted operating profit of £256 million. John Lewis grew sales 3% to £4.9 billion with an adjusted operating profit of £58 million.

The Partnership is also run differently. It has a written constitution, Partners elect representatives who can question the chief executive, and a Partner can raise a concern through an elected body rather than through their line manager.

Source: John Lewis Partnership full year results, 2025 and 2026

Appendix A: Selected data for the John Lewis Partnership

Selected Partnership figures: sales £13.4bn, up 5%; profit before tax, bonus and exceptional items £134m, up 6%; operating margin 2.1%; operating cash £595m, up £63m; £108m invested in base pay in 2026; bonus 2% of pay after three years without one.

Source: John Lewis Partnership

Appendix C: The Partnership compared with a conventional retailer

Comparison table of the John Lewis Partnership and a conventional listed retailer: training is 5.4 versus 2.1 days per frontline worker annually, and internal promotion is 71% versus 38%; other rows compare ownership, representation and profit sharing.

Source: Analyst

Assess the value to the John Lewis Partnership of giving frontline Partners 5.4 days of training a year.

2
9 marks

Source A: Ashcombe Academy Trust

Ashcombe Academy Trust runs five secondary schools in the south west of England. It employs 480 people, of whom 285 are teachers, and teaches about 4 100 pupils. Its income last year was £31.4 million, almost all of it from government funding, and it finished the year with a surplus of £400 000.

Its problem is keeping teachers. Fifty-seven left last year. Most did not go to another school: they left teaching. When a class has no teacher the trust books a supply teacher through an agency, at a day rate that has risen every year, and supply teachers rarely mark work or know the pupils.

The chief executive, Dr Helena Marsh, cannot pay more. Teachers' pay is set nationally and the trust has no power to change it. What she can change is everything else: how teachers are appraised, how much notice they get of a timetable change, whether they have time in the school day to plan and mark, and how decisions are taken in each school.

At present every teacher is appraised once a year against three targets, two of which are pupil examination results. Heads of department set the targets in September and review them the following July. Teachers say the appraisal is about proving they are doing their job rather than helping them do it better, and that the parts of the job they find hardest, such as behaviour and workload, are not what they are measured on.

Dr Marsh has two proposals in front of her. Neither of them is more pay, because more pay is not available.

Source: Ashcombe Academy Trust

Appendix B: When teachers leave Ashcombe

Bar chart of teachers leaving by length of service: under 2 years, 19; 2 to 5 years, 16; 5 to 10 years, 13; over 10 years, 9. Vertical axis shows number of teachers from 0 to 22.
Two tables present Appendix B data on teachers leaving by length of service and their stated exit-interview reasons; service length: under 2 years 19, 2 to 5 years 16, 5 to 10 years 13, over 10 years 9; exit reasons: workload 41%, pupil behaviour 23%, pay 14%, moving away 12%, other 10%.

Source: Ashcombe Academy Trust

Appendix C: How teachers are appraised, now and as proposed

Table of how teachers are appraised, now and as proposed: how often a teacher is appraised, once a year now, once a term proposed; how targets are set, the head of department in September now, the teacher and the head of department together proposed; how many targets are pupil examination results, 2 of 3 now, 1 of 3 proposed; is workload one of the things discussed, no now, yes proposed; is behaviour support one of the things discussed, no now, yes proposed; notice given of a timetable change, 2 days now, 10 days proposed; protected time in the school day to plan and mark, none guaranteed now, 2 hours a week proposed; does the trust control teachers' pay, no, it is set nationally, both now and as proposed.

Source: Ashcombe Academy Trust

Assess whether changing how teachers are appraised would help Ashcombe Academy Trust develop its staff.

3
9 marks

Source A: Saltmarsh Soft Drinks Ltd

Saltmarsh Soft Drinks Ltd makes pressed apple juice, elderflower cordial and ginger beer at a small plant in Somerset. It employs 55 people, had revenue of £6.8 million in the year to March 2025 and an operating profit of £412 500.

Pauline Saltmarsh started the company in 1996 with one press and a van. She still knows every employee's name, still tastes every batch, and until this year she signed off every decision that cost more than £500. The workforce is young: the average age is 26, and most of the production team are in their first or second job.

In January she told the board she is reducing to two days a week, and that the business needs to be able to run without her. She has promoted two people from the production floor, Ciara Nolan and Dan Beckworth, to lead production and sales, and has told them she will not overrule them in front of their teams.

It has not been straightforward. Both new leaders have spent their whole working lives being told what to do by Pauline, and both have said they find it difficult to know how much they are allowed to decide. Several of the younger staff have asked who they should now go to, and two have said the company feels less personal than it did.

The board has asked for proposals on keeping people motivated as the founder steps back. Pay at Saltmarsh is already above the local average for food production, so raising it further is not obviously the answer.

Source: Saltmarsh Soft Drinks Ltd

Appendix B: What Saltmarsh employees say

Grouped bar chart of employee survey scores out of 10, before Pauline stepped back and six months after: who to ask 8.4 and 5.1; paid fairly 7.6 and 7.5; a future here 4.2 and 4.4; feels personal 8.1 and 6.2; manager decides 3.3 and 5.8. The vertical axis runs from 0 to 10.
Table of employee survey scores out of 10 before and six months after Pauline stepped back: who to ask 8.4/5.1; paid fairly 7.6/7.5; future 4.2/4.4; personal 8.1/6.2; manager decides 3.3/5.8.
  • Employees who responded: 48 of 55

Source: Saltmarsh Soft Drinks Ltd staff survey

Appendix C: How Saltmarsh is run, before and now

Before/now table: founder works 5/2 days weekly; manager spending limit £0/£4 000; founder signs off recipes in both; production plan: founder/production lead; complaints: founder/sales lead; managers promoted 0/2; training none/two days; written decision descriptions no/no.

Source: Saltmarsh Soft Drinks Ltd

Assess how well Saltmarsh Soft Drinks Ltd has prepared its people for the founder stepping back.

4
9 marks

Source A: Richer Sounds

Richer Sounds sells hi-fi, televisions and home cinema equipment from 51 stores and a website. It has always been unusual in how it treats the people who work in it, and in 2019 it did something almost no company of its size has done.

On 10 May 2019 the founder, Julian Richer, transferred 60% of his shares, worth £9.2 million, into an Employee Ownership Trust. The colleagues now own the majority of the business they work in. He also paid every colleague other than the directors a thank-you bonus of £1 000 for every year they had worked there. The average length of service was eight years, and the bill came to about £4 million.

He stepped back from running it. The day-to-day business was left with the existing management board, and a colleagues' advisory council was set up, chaired by a trustee, to put colleagues' views in front of the people making decisions.

The rest of the Richer approach has been in place for far longer. Colleagues get a share of the profit, free use of the company's holiday homes, interest-free loans and a hardship fund they can apply to. Almost nobody leaves. Most vacancies are filled from inside the business, and the shortest time any member of the management board has served is twenty-five years.

That last figure is the one the company is now asked about. A business where everybody stays and everybody is promoted from within has deep knowledge of how it does things, and very little experience of how anybody else does them.

Source: Richer Sounds and Co-operative News

Appendix B: Richer Sounds compared with specialist electrical retail

Bar chart comparing Richer Sounds with specialist electrical retail: leaving each year, 9% versus 31%; would recommend, 93% versus 58%; filled from within, 86% versus 41%. Vertical axis: percentage, 0–100%.
Tables compare Richer Sounds with specialist electrical retail: leavers 9% versus 31%, recommendation 93% versus 58%, and internal vacancies 86% versus 41%. Benefits include 15% profit share, free holiday homes, loans, hardship support, advisory input and 60% trust ownership.

Source: Analyst

Appendix C: How Richer Sounds grows its own people

Table of Richer Sounds measures: internal vacancies 86%; average service 8 years; annual leavers 9% versus 31% in specialist electrical retail; training 4 weeks and £640 per colleague yearly; board 6, shortest service 25 years; external recruits 0; qualifications none.

Source: Analyst

Assess how well Richer Sounds develops and retains its colleagues.

5
9 marks

Source A: Ellerby & Sons Plumbing Ltd

Ellerby & Sons Plumbing Ltd installs and repairs boilers and bathrooms around Doncaster. Mick Ellerby started it twenty-two years ago and still goes out on jobs himself. There are seven people in all: Mick and four other qualified engineers, one apprentice and one administrator who answers the phone and books the work. Revenue in the year to March 2025 was £685 000 and operating profit was £78 000.

Between them the engineers complete about 140 jobs a week, and almost three quarters of the work comes from customers who have used the firm before. They are paid an hourly rate, which is unusual locally: most of the firms Ellerby competes with pay by the job.

That difference shows up in two places. An engineer at one of those firms typically earns £48 300 a year against £41 600 at Ellerby, and completes more jobs a week. It also shows up in the work: at Ellerby about 4% of jobs need a return visit, and at the firms paying by the job it is nearer 11%.

Two engineers have left in the past two years and both went to firms paying by the job. Mick has no training budget, has never written an appraisal, and teaches the apprentice himself in the van between calls. Of the eight hours in an engineer's day, about six and a half are charged to a customer; the rest goes on travelling, stocking the van and paperwork.

Mick is sixty-one and wants the firm to work without him in it every day.

Source: Ellerby & Sons Plumbing Ltd

Appendix A: Ellerby & Sons Plumbing Ltd selected data, year to March 2025

Appendix A selected data table: 7 people, including 5 qualified engineers, 1 apprentice and 1 office worker; revenue £685,000; operating profit £78,000; 140 weekly jobs; 72% repeat customers; 2 engineers left in two years; trading for 22 years.

Source: Ellerby & Sons Plumbing Ltd

Appendix C: Where an engineer's week goes, and how Ellerby trains people

Table of engineer development data: 40 hours worked weekly, 32 charged to customers, 8 on travel, van stocking and paperwork; no appraisals or training budget; owner trains apprentice in van; 0 formal training days, qualification in 2 years.

Source: Analyst

Assess whether Ellerby & Sons Plumbing Ltd does enough to develop its engineers.

Calculate the capacity utilisation of an engineer's working week to support your answer.

1
15 marks

Source A: Linneth Hotels Ltd

Linneth Hotels Ltd owns four hotels on the Northumberland coast. Between them they have 268 rooms and 160 employees, and in the year to October 2025 the company had revenue of £8.9 million and an operating profit of £0.62 million.

The business lives and dies by the seasons. In July and August the hotels are almost full. In January and February they are more than half empty, and the company cuts shifts to match. Most of its people are therefore taken on for the season rather than the year, and many of them do not come back.

Until last year the hotels were run by Gerald Linneth, who founded the company in 1998. His way of managing was simple: he made the decisions, he told people what to do, and he checked that it had been done. Rotas were posted on a Friday for the following week and arguing with them was not encouraged. He believed hospitality was too fast-moving for discussion.

In November 2025 he handed the running of the hotels to a new general manager, Priya Raman, who had previously managed a single large hotel in Edinburgh. She has started doing things differently. Housekeeping and kitchen teams now set their own rotas within rules the company agrees. Every hotel holds a short meeting at the start of each shift where any member of staff can raise a problem. She has promised that anyone who stays a full season will be offered training towards a recognised hospitality qualification.

Not everyone is convinced. Two of the four hotel managers have worked for Gerald Linneth for over twenty years and think the new approach is slow and soft. Gerald Linneth still owns the company and still visits every week.

Source: Linneth Hotels Ltd

Appendix A: Linneth Hotels Ltd selected data, year to October 2025

Table of Linneth Hotels’ selected data: 4 hotels, 268 rooms, occupancy of 94% in July and August and 43% in January and February, 160 employees, 120 leavers, 75% turnover, and £1,850 replacement cost.

Source: Linneth Hotels Ltd

Appendix D: Two ways of keeping more staff at Linneth Hotels Ltd

Retention-options table: training plus winter contract versus £1.10 hourly pay rise. Costs: £196,000 then £64,000 versus £285,000 yearly; turnover 42%/55%; leavers 67/88; effect 18 months/immediate; staff staying 61%/44%.

Source: Analyst

Linneth Hotels Ltd is considering two ways of keeping more of its staff:

Option 1: a training programme with a guaranteed winter contract

Option 2: a pay rise of £1.10 an hour for all staff

Evaluate both options and recommend which one Linneth Hotels Ltd should choose.

Calculate the annual saving on replacement costs under Option 1 to support your answer.

2
15 marks

Source A: Ashcombe Academy Trust

Ashcombe Academy Trust runs five secondary schools in the south west of England. It employs 480 people, of whom 285 are teachers, and teaches about 4 100 pupils. Its income last year was £31.4 million, almost all of it from government funding, and it finished the year with a surplus of £400 000.

Its problem is keeping teachers. Fifty-seven left last year. Most did not go to another school: they left teaching. When a class has no teacher the trust books a supply teacher through an agency, at a day rate that has risen every year, and supply teachers rarely mark work or know the pupils.

The chief executive, Dr Helena Marsh, cannot raise pay rates. Teachers' pay is set nationally and the trust has no power to change it. What she can change is everything else: how teachers are appraised, how much notice they get of a timetable change, whether they have time in the school day to plan and mark, and how decisions are taken in each school.

At present every teacher is appraised once a year against three targets, two of which are pupil examination results. Heads of department set the targets in September and review them the following July. Teachers say the appraisal is about proving they are doing their job rather than helping them do it better, and that the parts of the job they find hardest, such as behaviour and workload, are not what they are measured on.

Dr Marsh has two proposals in front of her. Neither of them changes teachers' pay rates, because those are not hers to change.

Source: Ashcombe Academy Trust

Appendix A: Ashcombe Academy Trust selected data

Table of selected Ashcombe Academy Trust data: 5 schools, about 4,100 pupils, 480 employees including 285 teachers; 57 teachers left, 1,840 supply days at £265, costing £487,600; income £31.4m and surplus £400,000.

Source: Ashcombe Academy Trust

Appendix D: Two ways of keeping more teachers at Ashcombe

  • 285 teachers, 39 teaching weeks a year, cover costs £24 an hour

Comparison table of teacher-retention options: protected planning time needs 570 cover hours weekly or 22,230 yearly, for 285 teachers, costing £533 520; the £1,800 supplement costs £291,600 for 162 teachers.

Source: Analyst

Ashcombe Academy Trust is considering two ways of keeping more of its teachers:

Option 1: two hours a week of protected planning time for every teacher

Option 2: a £1 800 retention payment for teachers who stay beyond three years, funded from the trust's own budget

Evaluate both options and recommend which one Ashcombe Academy Trust should choose.

Calculate Ashcombe Academy Trust's employee turnover for its teachers to support your answer.

3
15 marks

Source A: Richer Sounds

Richer Sounds sells hi-fi, televisions and home cinema equipment from 51 stores and a website. It has always been unusual in how it treats the people who work in it, and in 2019 it did something almost no company of its size has done.

On 10 May 2019 the founder, Julian Richer, transferred 60% of his shares, worth £9.2 million, into an Employee Ownership Trust. The colleagues now own the majority of the business they work in. He also paid every colleague other than the directors a thank-you bonus of £1 000 for every year they had worked there. The average length of service was eight years, and the bill came to about £4 million.

He stepped back from running it. The day-to-day business was left with the existing management board, and a colleagues' advisory council was set up, chaired by a trustee, to put colleagues' views in front of the people making decisions.

The rest of the Richer approach has been in place for far longer. Colleagues get a share of the profit, free use of the company's holiday homes, interest-free loans and a hardship fund they can apply to. Almost nobody leaves. Most vacancies are filled from inside the business, and the shortest time any member of the management board has served is twenty-five years.

That last figure is the one the company is now asked about. A business where everybody stays and everybody is promoted from within has deep knowledge of how it does things, and very little experience of how anybody else does them.

Source: Richer Sounds and Co-operative News

Appendix B: Richer Sounds compared with specialist electrical retail

Bar chart comparing Richer Sounds with specialist electrical retail: leaving each year, 9% versus 31%; would recommend, 93% versus 58%; filled from within, 86% versus 41%. Vertical axis: percentage, 0–100%.
Tables show Richer Sounds versus specialist retail: annual leavers 9%/31%, recommend working there 93%/58%, internal vacancies 86%/41%. Benefits include 15% profit share, free holiday homes, hardship fund, interest-free loans, advisory-council input and 60% trust ownership.

Source: Analyst

Appendix C: How Richer Sounds grows its own people

Richer Sounds figures: internal vacancies 86%; average service 8 years; annual leavers 9% versus 31% in specialist retail; training 4 weeks and £640 yearly; board 6; shortest service 25 years; no external recruits or qualification.

Source: Analyst

Appendix D: Two ways of developing colleagues further

500 colleagues

Comparison table of two development options for 500 colleagues: Option 1 costs £1,650 each, takes 18 months and 14,000 selling hours; Option 2 costs £480 each, is continuous and takes 5,200 hours.

Source: Analyst

Richer Sounds is considering two ways of developing its colleagues further:

Option 1: a fully funded retail qualification for every colleague

Option 2: a coaching scheme run by store managers

Evaluate both options and recommend which one Richer Sounds should choose.

Calculate the total cost of Option 1 to support your answer.